Start With Why

on Episode 101: Optimizing your resources to live a deep and meaningful life, at 1:02

, I love Atomic Habits, I love You're Gonna Ask Me What I Love for Books, but I have so many, but like how do I build these systems into my children from how they're raised and how they learn and how they pursue things? Start with why, why are you doing this? My kid wants to learn, why do you want to learn? Because his cousin Ellie can learn and he can't stand that Ellie can do something that he can't do. That's why he wants to learn right now. And then h

on Episode 30: Benton Crane – CEO of Harmon Brothers – Creator of Squatty Potty & Poo-Pourri Ads, at 1:10:51

- You know, thinking about business books, you know, Simon Sinek's "Start With Why" has had a major impact on us and helped us get a lot of clarity around what our why is. We went from kind of being an organization that just makes cool campaigns to now we're an organization that understands that we

on Episode 46: April Torissi - Marketing Manager of Nolan Painting, at 1:00:45

- Yes, there is a book I would definitely recommend. It's called Start With Why by Simon Sinek. Have you heard of him? - I have heard of Simon, yes. - So from a marketing's perspective, I've always appreciated his quote, people don't buy what you do, they buy why you do it.

on Episode 47: Steve Heroux - CEO & Founder of Victory Selling, at 59:57

i do like simon sinek start with why i like that um i like the catalyst which is another really influential book um atomic habits james clear that's kind of right along the lines of what we teach